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Message: [QUOTE="jleves, post: 2293317, member: 757"] While I will admit that I underestimated Rickie's popularity, he still isn't 'the most popular'. I have no idea why they would give Spieth the contract except for popularity. They tend to give these contracts to sell equipment based on how popular and accomplished a player is (which tend to go together). Let's all just agree that Rickie is the most popular player to never win a major and we can all be right. His popularity certainly exceeds his accomplishments by a long shot. The argument that 'if he had Jordan's numbers...' is a little misplaced because he doesn't have those numbers and therefore isn't at popular as he could be. Certainly comparing him to Tiger's popularity is far fetched. Potential popularity and actual popularity are two very different things. [/QUOTE]