It is popular, and easy really, to blast the NCAA, but really the NCAA relies on the integrity of the members. It doesn't have a huge police force or any such thing. It doesn't, and I don't think anyone would want it to, run sting operations. If it could and did, there would probably be a whole lot more compliance. What it does, is rely on the member institutions to act with integrity. If they are going to cheat, there really isn't all that much the organization can do to stop them. If they find out, they can bringthe hammer down, try to make the cost of cheating more expensive than the benefits. that's about all. If Ohio State lost 20 scholarships next year and didn't get them back for 5 years, they would feel it. If UCONN got banned from recruiting for a year, they'd probably watch the phones more closely. The crazy rules, and a lot of them are crazy, are like a lot of organizations and a lot of regulatory organizations...they try to deal with some violation of trust by passing a rule. Governments do this all the time. Local governments in connecticut do it as a matter of course.