NIL Economics For UConn | The Boneyard

NIL Economics For UConn

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It was just rumored that UConn is considering paying Mullins 4-5 million a year, have no idea if there’s any truth to it. But let’s say it had any validity, what does the NIL budget look like, who is getting what, and how does the NIL budget look for next season vs last?plus we need to pay 2 new centers?

 
Remember - if he stays - everyone would "eventually" benefit from this deal. Having a kid with one of the most iconic shots in the NCAA Tournament will only bring in more media, collection, and brand awareness. Everyone will benefit. Making competitive money with one more college year, further development, stock has a good chance to rise ... IMO gonna be a 55/45 split between NBA/College.

We need THREE bigs now with Reibe gone ... inconceivable. Yeah - not sure how Danny will do this. Need some magic.
 
Remember - if he stays - everyone would "eventually" benefit from this deal. Having a kid with one of the most iconic shots in the NCAA Tournament will only bring in more media, collection, and brand awareness. Everyone will benefit. Making competitive money with one more college year, further development, stock has a good chance to rise ... IMO gonna be a 55/45 split between NBA/College.

We need THREE bigs now with Reibe gone ... inconceivable. Yeah - not sure how Danny will do this. Need some magic.
With 3 ball handling guards, I think the 3rd big should be who we find at the 4. With Karaban gone, I wouldn't think we will try and find a compatible replacement. You just won't.
 
Remember - if he stays - everyone would "eventually" benefit from this deal. Having a kid with one of the most iconic shots in the NCAA Tournament will only bring in more media, collection, and brand awareness. Everyone will benefit. Making competitive money with one more college year, further development, stock has a good chance to rise ... IMO gonna be a 55/45 split between NBA/College.

We need THREE bigs now with Reibe gone ... inconceivable. Yeah - not sure how Danny will do this. Need some magic.
Spot on! I think this is very important. I'm biased towards continuity on a roster (for the obvious reasons) but you hit on something we need to consider. Braylon Mullins is a star- and in a UConn uniform he is an even bigger star.
Also, this may be a stretch (but I dont think so)- a large chunk of fans root for a mid-westerner who hits long range 3's. (CC)
 
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After hitting that shot Mullins life changed forever. Unless he becomes an NBA star he his never gonna get the kind of media attention he is going to get if he does come back.

I know NIL is very tricky but I don't wanna hear that we're on a budget. You can't charge the prices you charge at games and be on a budget. If you wanna be in a power conference you can't be on a budget.
 
It was just rumored that UConn is considering paying Mullins 4-5 million a year, have no idea if there’s any truth to it. But let’s say it had any validity, what does the NIL budget look like, who is getting what, and how does the NIL budget look for next season vs last?plus we need to pay 2 new centers?



I doubt his decision will be based on money. He wants to play in the league and there's people who think he will.
 
Yeah a lot of money for UConn BB players through product endorsements will help that $ amount they may not get at schools where football is the main draw for local, regional and national advertisers
 
I doubt his decision will be based on money. He wants to play in the league and there's people who think he will.
Let’s be honest he didn’t have a great Freshman year, wasn’t BE Freshman of the year, showed flashes, played through injuries etc, hit a famous shot which is great for his brand not necessarily his draft stock….At this stage he seems a likely bottom first round 2 way playing in G league like McNeeley ….Coming back maturing and going top ten in next year draft a great option if he can get the kind of money Hurley indicated in college
 
Let’s be honest he didn’t have a great Freshman year, wasn’t BE Freshman of the year, showed flashes, played through injuries etc, hit a famous shot which is great for his brand not necessarily his draft stock….At this stage he seems a likely bottom first round 2 way playing in G league like McNeeley ….Coming back maturing and going top ten in next year draft a great option if he can get the kind of money Hurley indicated in college

And that is likely the only reason he'd be back: to improve his stock in next year's draft. If he goes in the first round, he's gone, and we should all wish wish him the best of luck.
 
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I think the Men's BB budget throw around for upcoming year has been around $11-12 mil between Revenue sharing & NIL. Remember that unlike other BE schools....UConn has a football team & an Elite women's BB team to fund so that $20mil in revenue sharing is split many ways.

$12 mil Men's BB NIL/Rev Share "budget" seems about the ceiling to me (but what do I know).
 
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I think the Men's BB budget throw around for upcoming year has been around $11-12 mil between Revenue sharing & NIL. Remember that unlike other BE schools....UConn has a football team & an Elite women's BB team to fund so that $20mil in revenue sharing is split many ways.

$12 mil Men's BB roster "budget" seems about the ceiling to me (but what do I know).
UConn needs a St. John’s sugar daddy.
 
Can anyone explain to me what the difference between image and likeness is?
 
Maybe we’ve reached out to our former NBA guys who have committed a few extra mil among themselves to keep a guy like Mullins on the roster.

I’d guess expecting to “match” what he might make in the NBA would be a combination of his NIL deal and working to find him a Dunkin sponsorship or some annoying billboards with that lawyer woman who can’t leave CT drivers alone
 
No idea if that number is accurate but I’d much rather have sophomore Mullins at that price than two unknowns at the same cost.
At that number, you really need a HUGE jump from him next year. Hopefully, that happens, but it's far from a certainty. He definitely showed some great flashes of skill last year, but reality is, he's not exceptional athletically and he really struggled defensively due to a lack of physicality. He also struggled shooting the ball! Putting aside 'THE SHOT,' his year last year was fine for a freshman, but objectively, it was sub par for what we needed as a UConn starter. Many other players put in that spot could have produced his offensive numbers and given us way more defensively this last year.

I definitely want him back too, but next year, he still won't be exceptional athletically. He'll presumably mature a bit physically, but he won't be elite there either. So at that number, in our budget, given his limitations physically/defensively, he really needs to be a TOP LEVEL scorer...not just a streaky shooter. In that regard, you really can't just overtly dismiss other options for those dollars without serious consideration to those other options. Sometimes, getting 2 starter level seniors can trump a POTENTIAL sophomore star... especially one whose value relies so much on perimeter scoring
 
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Maybe we’ve reached out to our former NBA guys who have committed a few extra mil among themselves to keep a guy like Mullins on the roster.

I’d guess expecting to “match” what he might make in the NBA would be a combination of his NIL deal and working to find him a Dunkin sponsorship or some annoying billboards with that lawyer woman who can’t leave CT drivers alone
He already has a bunch of NIL deals and will have more once he comes back.
 
Remember - if he stays - everyone would "eventually" benefit from this deal. Having a kid with one of the most iconic shots in the NCAA Tournament will only bring in more media, collection, and brand awareness. Everyone will benefit. Making competitive money with one more college year, further development, stock has a good chance to rise ... IMO gonna be a 55/45 split between NBA/College.

We need THREE bigs now with Reibe gone ... inconceivable. Yeah - not sure how Danny will do this. Need some magic.
Do we really need 3 bigs? Unless you mean including a PF? I wonder if Rrezon is capable as a break glass in case of emergency center.
 
At that number, you really need a HUGE jump from him next year. Hopefully, that happens, but it's far from a certainty. He definitely showed some great flashes of skill last year, but reality is, he's not exceptional athletically and he really struggled defensively due to a lack of physicality. He also struggled shooting the ball! Putting aside 'THE SHOT,' his year last year was fine for a freshman, but objectively, it was sub par for what we needed as a UConn starter. Many other players put in that spot could have produced his offensive numbers and given us way more defensively this last year.

I definitely want him back too, but next year, he still won't be exceptional athletically. He'll presumably mature a bit physically, but he won't be elite there either. So at that number, in our budget, given his limitations physically/defensively, he really needs to be a TOP LEVEL scorer...not just a streaky shooter. In that regard, you really can't just overtly dismiss other options for those dollars without serious consideration to those other options. Sometimes, getting 2 starter level seniors can trump a POTENTIAL sophomore star... especially one whose value relies so much on perimeter scoring
With all due respect you have 6.5 ppg guys seeking 1.5-2 million. I’ll take a proven Mullins over two of those.
 
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He already has a bunch of NIL deals and will have more once he comes back.
Yes, he made himself a celebrity with that shot. He would have plenty of endorsement deals available outside of school organized/funded NIL. Guaranteed you see his face on Goff Law Firm billboards if he stays.
 
No idea if that number is accurate but I’d much rather have sophomore Mullins at that price than two unknowns at the same cost.
What's your definition of "unknown"? I'd think $4 mill could net a couple of very good mid-major guys.

I don't know what the total NIL $ availability will be, but needing two bigs trumps retaining Mullins as the #1 priority. If we can afford it all, great.

We're not keeping Mullins for more than one more year regardless. So can we build an NC-quality team around him if we commit $4 mill to him? That's really the only question I think needs to be answered.
 
Do we really need 3 bigs? Unless you mean including a PF? I wonder if Rrezon is capable as a break glass in case of emergency center.
Correct. I consider bigs as the 4 & 5 spots. UConn can play "small" - but I'm leaning towards another departure (Stewart). I think with healthy Demery, healthy Ball - backcourt is set with Ross at the 3 - that's the core I expect to be here. If Mullins is back - Jayden at the 2/3/4 is possible for him - sticky situation but I can see Jayden as the 6th man or any misses in the portal starting at the 4. Two freshmen will fill in at the 1/2/3 spots - should be plenty of minutes there. Again - lets see what magic will be performed at center and power forward. There's great guards out there but that is clearly not a priority.
 
What's your definition of "unknown"? I'd think $4 mill could net a couple of very good mid-major guys.

I don't know what the total NIL $ availability will be, but needing two bigs trumps retaining Mullins as the #1 priority. If we can afford it all, great.

We're not keeping Mullins for more than one more year regardless. So can we build an NC-quality team around him if we commit $4 mill to him? That's really the only question I think needs to be answered.
Have you seen some of the numbers being thrown around? (And maybe they’re fabricated to drive up price)

I’m just pointing out that you have 6 ppg guys seeking 1.5-2 million. Seems like way more of a gamble than Mullins in year two for double.
 
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