The biggest ratings issue is not going to be the small markets, it will be the fact that OKC is going to stomp Indiana. There were three teams in the east that I thought could have given OKC a legitimate challenge:
Cleveland - Did everything right, but the Garland injury was bad luck, and then various and sundry other injuries added up. This team should be back.
Boston - Overplayed its stars, along with bad luck on Porzingis, and blew a season of having the most talented starting lineup in the NBA.
Milwaukee - Giannis, Lillard, Middleton and a fresh Lopez could have given OKC a run, but the Bucks made a terrible trade with Middleton (should have waited until the summer) and Rivers overplayed everyone else.
Indiana is young and athletic, which is a huge advantage against a team like the Knicks but OKC is younger and more athletic. Carlisle has won with mirrors, and I don't see him pulling another rabbit out of the hat like he did with Dirk's 2011 Dallas team. I think OKC will win 4-1.