the stat is that 4 of the 5 highest rated ESPN games in the NYC area had rutgers, and it is a little misleading. first off, the biggest games aren't on ESPN, so right there the stat can be a little misleading b/c it's kind of like being the tallest midget. secondly many of the games in question had wide reaching implications for the whole Big East. every big east fan watched that Louisville/Rutgers game (i believe it was before the NFL even had thurs games), i certainly did and that doesn't make me a fan of rutgers.
i also saw a stat that a NYTimes poll estimated that 20% of NYC dwellers that considered themselves college football fans claimed Rutgers as their favorite team. that was the highest of any team, but for anyone to ever say that a 20% share of anything is dominance is flat out idiotic, especially considering how fickle New Yorkers are. RU was probably the hipster team of choice the day the poll was taken