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Message: [QUOTE="UConnJim, post: 5353176, member: 1559"] I disagree. All networks and streaming services have realized that live sports is one of the main drivers of viewers and the value of rites continues to go up. Apple TV just got the rights for Formula 1 from ESPN for $140 million per year vs the $90 million that ESPN was paying. ESPN and their networks are only one part of the college sports tv ecosystem and they are limited at how much they can pay as their cable bundle subscriber base continues to decline offset somewhat by streaming. We now have FOX/FS1 and FS2, NBC (and Peacock), CBS (Paramount+ and CBS Sport Network), TNT/TBS and HBO Max, The CW, Netflix, Apple TV, Amazon, NBA TV, MLB Network, NFL Network, NFL Sunday ticket, regional sports networks like NESN and YES, ... to bid up rights. [/QUOTE]