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Message: [QUOTE="Stinger92860, post: 5068448, member: 393"] Let’s try it again in this thread…Thank you [USER=549]@huskymedic[/USER] AND not including the portion of CT which again is in the NYC DMA, the New Haven-Hartford DMA is #34. If you add in the CT Fairfield County DMA the total footprint of the CT DMA would rank 21/22 in the country. Note, this does not include the Springfield DMA which would place the total combined DMA in the US Top 20. So in summary, the UConn DMA footprint is a 19-22 market in the US And an affluent one at that, which brings additional benefits. For the trolls reading this, We are not the tiny state you see on a map. I am sure this was discussed by the B12 advisory firm. By my estimate this market would rank somewhere from 4-6 in the B12. The number of eyeballs just on MBB and WBB would be huge. There’s DMAs and there’s eyeballs. Take Rutgers for example, their value is not in eyeballs, it’s in carriage fees. Advertisers pay more for eyeballs. EDIT: This is just one example of why the WBB haters don‘t understand the value UConn WBB brings as a local and more importantly national brand. Their games bring eyeballs, lots of them, which advertisers will pay for. The pull from WBB is growing and live events are a big money maker. Yormark gets it. [/QUOTE]