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[QUOTE="UConnJim, post: 4655469, member: 1559"]
Believe it or not, the TV ratings don't say that the ACC deserves more than the Big 12 and they certainly don't say they should get paid more than the Big 10 or SEC.

Look at the conference football championship ratings last year:

[U]Big 12 Championship[/U]:  Kansas St. vs TCU  9.41 million viewers

[U]ACC Championship[/U]:  Clemson vs North Carolina. 3.47 million viewers

Look at week 12 TV ratings.  (I'm picking games that don't involve Texas and Oklahoma.). TCU/Baylor at noon on FOX had 4.35 million viewers and Miami/Clemson had 1.14 million viewers at 3:30 PM on ESPN.

How about week 10?  Texas Tech/TCU had 2.51 million viewers and FSU/Miami had 1.50 million viewers.

Week 6, Clemson/BC on ABC prime time Saturday night 1.93 million viewers vs. Texas Tech/Oklahoma St. 1.63 million at 3:30 on FS1(!) 1.63 million.

And, with he arrival of the ACC Network, the ACC has less inventory to air on ESPN/ESPN2/ESPNU.  The Big 12 has no conference network, so almost all of their inventory is available to the ESPN/FOX networks.
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