If I recall correctly, AD Dave expressly mentioned as a factor. Remember that the SNY deal was generating $1 million in revenue. That is twice what CBS Sports pays us for the football team. I don't think it was the factor, but it was a factor.
FloSports has been the big east partner for broadcasting Olympic sports for sometime. This is a step up for that.
It's a big step down for women's basketball. SNY was a linear partner who did a phenomenal job on broadcasting women's basketball games with dedicated pregame, halftime, and post game shows In addition to several other dedicated husky shows such as Geno's Legacy, which brought back women's basketball greats to Sit down with Auriemma and talk about their experience at Connecticut, in addition to preseason and postseason shows.