Dear Miss Manners,

[Jarhead_1775]

I am a rabid UCONN fan and post on the-boneyard frequently. My question is it now appropriate to use the acronym-ish "UConn" or because of our recent rebranding "UCONN". This causes me concern because I don't want to be accused of not being 100% committed to the brand.

 

[CTMike]

I'm pretty sure that either are acceptable in type but when used as a logo, it's UCONN.

 

[UConn9604]

In text -- such as this -- it's UConn, with the capital letters representing University and Connecticut, obviously. In the design marks, however, it's all caps, UCONN.

http://today.uconn.edu/blog/2013/04/uconn-announces-new-visual-identity-program/

 

[FDNY99]

I say either works..just by being here and having season football tickets proves you are behind the brand!

 

[RedSoloCup]

Which ever way gets the craziest amount of overreactive posts.

"what the flippity-flip-flip is wrong with you! why post here if you hate the school so much that you can't get the name right!!!"

 

[PolisHusky]

Just don't let me see you write the word "Huskie" or my eyes, ears, and multiple orifices will bleed and I will make you clean in up. I don't know who started it, but "Husky" is singular and "Huskies" is plural. I will be a grammar Nazi about this because it is clearly wrong. UConn or UCONN are all about how intense a fan is, but I won't knock points off.

 

[Waquoit]

I am a rabid UCONN fan and post on the-boneyard frequently. My question is it now appropriate to use the acronym-ish "UConn" or because of our recent rebranding "UCONN". This causes me concern because I don't want to be accused of not being 100% committed to the brand.

Both are acceptable, what is not is the Washington Post version: U-Conn