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UNIVERSITY OF CONNECTICUT - CollegeAD
Corrie Schantz Named Associate Athletic Director
>>Schantz will be responsible for developing and providing the overall direction of UConn's efforts to create an exciting fan experience at events and engage Husky supporters on a number of levels through marketing, promotion, branding and communication.
She will oversee both the marketing and video services areas of the Division of Athletics and be a member of the Senior Leadership Team.
Schantz joins UConn after serving as the Assistant Athletic Director-Marketing at the University of Texas. She led the marketing team at Texas and developed a number of mass communication plans targeting various members of the Longhorn community.
Schantz served as the Assistant Athletic Director-Marketing at the University of Minnesota from 2013-16 and had oversight of the marketing, new media, video board production and spirit squad units. Schantz was the department's daily liaison with Gopher Sports Properties and developed a student ticket sales campaign that saw a 118% growth in three seasons.
From 2011-13, Schantz was the Assistant Athletic Director-Marketing at Virginia Commonwealth University and oversaw the ticket office, graphic design and band and spirit squad units. Schantz developed a brand marketing campaign for VCU to capitalize on its run to the 2011 NCAA Men's Final Four. <<
Corrie Schantz Named Associate Athletic Director
>>Schantz will be responsible for developing and providing the overall direction of UConn's efforts to create an exciting fan experience at events and engage Husky supporters on a number of levels through marketing, promotion, branding and communication.
She will oversee both the marketing and video services areas of the Division of Athletics and be a member of the Senior Leadership Team.
Schantz joins UConn after serving as the Assistant Athletic Director-Marketing at the University of Texas. She led the marketing team at Texas and developed a number of mass communication plans targeting various members of the Longhorn community.
Schantz served as the Assistant Athletic Director-Marketing at the University of Minnesota from 2013-16 and had oversight of the marketing, new media, video board production and spirit squad units. Schantz was the department's daily liaison with Gopher Sports Properties and developed a student ticket sales campaign that saw a 118% growth in three seasons.
From 2011-13, Schantz was the Assistant Athletic Director-Marketing at Virginia Commonwealth University and oversaw the ticket office, graphic design and band and spirit squad units. Schantz developed a brand marketing campaign for VCU to capitalize on its run to the 2011 NCAA Men's Final Four. <<
