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Message: [QUOTE="HooperScooper, post: 4001526, member: 10"] [I]There is immense potential for the elite guys to profit off their name, image and likeness in the NCAA, and not just in the short term. When a player opts for the collegiate pathway, as we have seen, they are given an opportunity to market and build a brand with their on-court performance that is greater than anywhere else in the world. Playing on national television night-in and night-out, receiving national recognition and building a bond with their respective fanbases will not just pay off in the short term but also in the long term as their respective fanbases continue following them throughout their entire career - something few other opportunities can offer.[/I] [URL unfurl="true"]https://247sports.com/college/basketball/recruiting/Article/NIL-NCAA-rule-change-impact-on-recruiting-167267595/[/URL] [/QUOTE]