From Geno: In Pursuit of Perfection, page 284
I remember when we are trying to build our program in the eighties. We wanted to play people who were better than us, because that's the only way you improve. I contact Penn State because they are an East Coast team. They say, " Why would we waste our time playing you guys? What's in it for us?" Their attitude is, "Come here and play us five times and maybe we'll come to your place." Meanwhile we call C. Vivian Stinger at Iowa and ask, "Can we come out and play in your tournament?" and she says, "Fine. Come on out."