Yes - Rolling Rocks have been considered a sacred brew for the mojo around here since 1999, along with other things that we've picked up along the way, such as rigged, er, fair trials to hang people for mojo offenses (starting with Dogfather picking Duke to win the 99 championship because he thought it gave him the best chance to win a pizza), saying we're "Doooooooomed", pictures of a fat androgenous Oklahoma fan, some sort of bloodied, white stuff animal, Shoo-Shoo Orange Flu, and last year's classic repitition of "WINNING", which succeeded in bringing us a national championship and driving the women's board fans bonkers (a classic win-win). Some were more successful than others. Shoo Shoo Orange Flu, for example, succeeded in getting Syracuse eliminated, but didn't do much for UConn.