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[QUOTE="UConnJim, post: 4813864, member: 1559"]
I have saying this for a long time.  The vast majority of the Big 10, SEC, and ACC basketball games end up on the BTN, SECN, and ACCN.  So, for those three conferences, the media value of basketball is essentially tied up with the conference networks except for some basketball inventory.  The conferences have to put the content on their networks to offer value for the cable companies to carry their channels.

The Big East and B12 do not have conference networks so they have lots of basketball inventory to offer the networks with some good matchups.  This is what Yormack was thinking about when he looked at UConn.  The more basketball brands you have, the more value to the networks.  Think 2 Kansas/UConn games, 2 Kansas/Arizona games, 2 Arizona/UConn games.  And throw in whoever is playing well in the Big 12 like Houston/Baylor/Kansas St......

Look at this year.  The Big 12 would have:  1) Arizona, 2) Kansas, 3) Houston, 5) UConn, 6) Baylor.  And possibly 7) Gonzaga.  Theoretically, that's 20 top 10 matchups this season!  30 if you include Gonzaga vs the ACC, SEC, and Big 10 with zero top 10 matchups.
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