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Message: [QUOTE="dennismenace, post: 4737593, member: 6158"] The genius of the Big East was the concept of the having the best basketball programs in the biggest tv markets in the East (or today with big cities in the midwest). This also includes the vast athletic talent from these cities and metropolitan areas. The idea gave the talent the option of "staying home" instead of going to Tobacco Road or UCLA and the West Coast. [B](TV Market + Local Talent from TV Market = Good marriage with rabid fans.) [/B] When TV (like ESPN) tries to override that equation by creating new marriages it ends in defeat. The big east basketball concept can still dictate strong tv money if they stick to the original concept. Oddly this includes a lot of somewhat small catholic schools and Uconn (CT/Boston/NYC market). Beware of Networks (such as ESPN) with bad business plans. Bad business plans that don't understand the market (which ultimately is the fans and players). They try to create the market around TV studio personalities (Think Howard Cosell ("I never played the game"). That's what tv and greedy owners bring you. TV personalities and the egos behind them. I have been witnessing this with the Yankees and Yes Network, Amazon Prime, Apple TV etc. Greatest franchise in history and TV is turning it into a POS. They (owners, cable companeies MLB etc) will go downhill until they realize that it is about the fans and players. All it takes is a little withdrawal and fans find other things to occupy themselves. Yes Virginia, there are other options than TV marketing. [/QUOTE]

Verification: First name of men's bb coach