Disagree. B1G cares about football pedigree and cable boxes. Penn State/Nebraska and Rutgers/Maryland.
What UConn fans still refuse to acknowledge is that women's basketball means nothing. We have the Yankees/Cowboys/Lakers women's team that wins every single season and if it mattered one iota don't you think we'd be snatched up?
And to clarify, baseball, soccer, hockey, whatever, matter even less.
Football cannot fill 100% of a TV Channel's programming slate and still be successful. Just take a look at the Longhorn Network which has approximately 10 million subscribes (Verizon Fios & , most of whom are in Texas, from the data I could find.
The B1G Network has over 50 million subscribers (2013) and has programming slots dedicated to basketball, hockey, etc. because not everyone want to watch college football 24/7/365. UConn offers a range of sports to fill those slots, especially in comparison to Kansas and to provide successful programs, must offer a competitive and attractive product. What is an attractive product - just look at UConn's baseball field versus Penn St's.
The ACC does not have a network and was more interested in saving itself from 'potentially' losing FSU and Clemson to the XII and dealing with internal politics, both of which are short-term issues, than what is best for the conference over the long term. Thus, Louisville was picked.