Look, I get the outrage. Texas A&M fans had the same visceral reaction to the Longhorn Network with threats of boycotts and cancellation of subscriptions. Ultimately, it didn't matter (and Aggie fans about as big of a fan base as you can get that will spite people just on principle en masse).
At the end of the day, the likelihood is that the number of people that feel the same way to the point that they'll actually cancel their cable service over a single channel is extremely low. As I've pointed out before, if you live in Connecticut and subscribe to DirecTV or DISH, you were already paying for the BTN without Rutgers, anyway.
The decision to add or drop cable is typically a macro-level decision. You're going to be hardpressed to see anyone drop cable simply because BTN was *added* since, in practicality, the cable bill itself likely won't change much at all just because of that channel. Haterade might be a powerful force on the Internet, but if a consumer is getting more channels with little change to the cable bill, then they generally are pretty happy as opposed to complaining. What's more powerful is when the cable bill *overall* is getting too expensive as a result of the aggregate of all of these cable subscriber fees, particularly from sports networks. When YES, SNY, MSG and others all raise their rates at the same time, THEN you'll see material impact to cable bills and that's when the chord cutting from non-sports fans accelerates (which has already been occurring).