Why Bose’s partnership with UConn could be future NIL template

[SVCBeercats]

Why Bose’s partnership with UConn could be future NIL template

Basketball stars Paige Bueckers’ and Azzi Fudd’s NIL deal with Bose included securing the use of UConn’s marks in the marketing initiative.

www.on3.com

"Bose has been eager to partner with both, signing them to multiyear deals. Instead of launching solo campaigns with Bueckers and Fudd, the audio equipment company paired them together in a series of TikTok videos."

Bose knows stereophonic is much better than monophonic.

Olivia Dunne, Gymnast LSU, has cracked the NIL code and probably is its highest earner.