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Which College basketball players have the highest NIL values?
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[QUOTE="D J B, post: 4033800, member: 11270"] I wondered the same thing. In looking at television ratings for UConn since Paige came along, it seems pretty clear to me that she has a definite impact, and significant viewers are tuning in just to watch her play. The Big East tournament, for example, had viewership on FS1 which was up to 220% higher than last year. How much of that was due to UConn being back in the conference and how much of it was due to Paige is debatable and can be discussed, but you can't just write off her influence. The same was true of the NCAA tournament. For example, the Baylor/UConn game had the highest Elite 8 viewership on ESPN since 2013. The one difference this year vs. previous years (Baylor and UConn are really nothing new for Elite 8) was Paige. People just wanted to watch her, and I think that will continue. After all, all of us here after watching her play can't wait to watch her play again. It's contagious and even the casual fan can get caught up in it, especially given how she comes across as a wonderful human being in addition to being an incredibly gifted athlete. I'm personally not a social media person, and I have plenty of friends who aren't either. But even without my influence, every single one of them knows of Paige. How that happens, I don't know, but magic has a way of making it's way around and getting noticed. [/QUOTE]
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Which College basketball players have the highest NIL values?
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