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Message: [QUOTE="HuskyHawk, post: 5067926, member: 1414"] They don't have any brand names in basketball? With Kansas and Arizona? Plus Houston and Baylor? Really? We wouldn't be the biggest brand name in the conference. The biggest football name in the Big XII, #12 Utah, won 49-0 last night. Colorado did pull out a win. While "markets" don't matter the way they did in the old cable era, what we bring is exposure to a part of the country where the Big XII has very little visibility. If I'm pitching to the Presidents, I'd show them how many ACC schools succeeded in recruiting smart, wealthy New England/NY HS students since they added BC and Syracuse. That's the real pitch. Tri-state kids, plus RI/MA kids who follow UConn deciding to consider Colorado, Kansas, Arizona and Texas Tech when making college decisions. Why did the B1G really want Rutgers and Maryland? To recruit undergrads from those regions that will pay out of state fees and consider them cheap. [/QUOTE]