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Message: [QUOTE="HuskyNan, post: 5172507, member: 4"] If the Huskies sell 15,000 tickets at $22 (is that still the price?), they will get $330,000, which will cover the rent. UConn anlso profits from TV revenue and product sales. Folks that live in Western CT can see the Huskies more easily, UConn generates revenue, the XL generates revenue from rent, parking, and concessions, and the businesses in the area get an uptick in sales before and after the games. That’s why they play in Hartford. I think you mean things like licensing revenue? I imagine it’s allocated based on a method the accountants devised. I’m an accountant- allocation of costs or revenue based on an analysis that’s been made is reasonable and permitted by Generally Accepted Accounting Principals (GAAP) yo [USER=73]@Tonyc[/USER] . For example, accountants know how many team specific products are purchased from various outlets. If 35% of sales are men’s hoops, 30%, women’s hoops, 25% football, 7% hockey, and so on, I’d allocate revenue for general licensing fees using those percentages. There’s usually a reasonable way to estimate the non-specific costs/revenues [/QUOTE]