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Message: [QUOTE="fireford, post: 4394326, member: 11088"] I looked at the stipulation of the SC NIL, which specify this: Per the release, each member of the team will be responsible for deliverables that include community appearances, social media engagement and sponsored interviews. From what I know, the UConn women already do these things. The marketing agency that is handing out the NILs for SC isn't doing it without something done in return, which is fair enough. In the case of the UConn women, they are often asked to do interviews and do specials for SNY. They are actively involved in a lot of community service which lends a positive image to the UConn brand. So I'm thinking who would have more a vested interest in the team's success than SNY? The ratings have been rock solid for the network and in order to continue that trend, the network would want to ensure UConn still bring in the highest level of talent in the women's game. As part of their contract with the university, they should have a portion of what is being paid to the school for broadcast rights go to the players themselves in the form of NIL in exchange for the players to do interviews, public appearances, etc. (things they pretty much already do). The UConn women and SNY have had a great partnership over the years. The network has given the players and program a lot of exposure and has helped with recruiting and continued success. The UConn women have returned the favor by providing the network with a "good product" that has produced solid ratings. So in order to continue the success of the partnership, it may be time for SNY to modify how the broadcasting fees are distributed to keep the team on elite level with the changing times, which benefits both the program and the network. [/QUOTE]

Verification: First name of men's bb coach