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[QUOTE="AZHuskiePop, post: 4614908, member: 1609"]
No B1G team , no B12 team , no PAC 12 team , No SEC team . 
Even the ACC team not being from the traditional basketball centric area  ( Tobacco Road) diminished the interest from that casual ACC fans. 
Compare those fan bases to 
CUSA , MW , and even the Big East 
There is a reason those conferences have huge media deals . They have huge fan bases . I’m sure the hard core basketball fans from those areas were watching but without a local interest you lose a lot of casual fans. 
It would be interesting to see a breakdown by area compared to previous years . 
   If Alabama made it instead of SDSU
That would have been an extra 1million or more. Except to serious BB fans it’s more about the team than the basketball When UConn is the biggest name school in the final for those numbers aren’t shocking

A 9 :15 Eastern , 8:15 central 7:15 Mountain and 6:15 Pacific/ also AZ 
for a 2+ hr game is not a late start 
even if you had to work in the East. 
It not football or Baseball
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First name of men's bb coach