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Message: [QUOTE="Travelman6, post: 2596215, member: 7597"] I posted a similar thread a few days ago asking many of the same questions but got some DB responses. Glad to see you are getting real responses however. I think it is quite clear the AD is doing a cost/benefit analysis. Yah, Uconn would eat (lose) a ton of money firing ollie. But how much would they lose keeping him and risking an even sharper decline in revenue from ticket sales, merchandise, etc. as attendence continues to (likely) decline. A new coach, IMO, brings new blood, new excitement and perhaps, increased ticket sales and merchandise, especially if the wins start coming again. Even just 20 wins, people (fickle in general) will show up again, buy the merchandise again, etc. With a more successful team you can get away with selling more expensive tickets and won't have to resort to giving them away. So, in the end, what costs more? Getting rid of him or keeping him and (very likely) suffering [I]those [/I](aforementioned) consequences? [/QUOTE]