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Message: [QUOTE="Triad, post: 3366751, member: 9676"] You missed a signficiant step in the sequence To become a top recruiting College team. Get national TV, lots of TV, exposure in many regions. Taking on and being allowed to take on Tenn (love it or hate it) put Uconn's brand in the face of many kids, parents, High Schools. It didn't hurt that the coach of that team looked 10 years younger than his age and projected a handsome personable image to the world. Winning against the then top WCBB team and the 2,3,4, 5, 10 worked wonders. Visibility in advertising is important and Geno/Uconn, Christine, a pristine looking team, no tats, clean cut looking--hard playing ---added to the view. The TV audience saw their daughters or grandaughters should go to with them. Geno with Christines strong hand SOLD A PRODUCT---UCONN WOMEN'S BASKETBALL PROGRAM And the rest is history. [/QUOTE]