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Message: [QUOTE="JohnFSilver, post: 5048864, member: 1618"] Having worked in financials and investor relations, and talked to so many buy side and sell side hedge fund types since I left sports journalism… Unlocking value? To what end is it required for the school to unlock its value? What does unlocking value have to due with the quality of the product? When PE says unlocking value, I hear that they want liquidate the intrinsic value of the enterprise. They want to liquidate and take for earnings what other people built. It is stealing 200 plays year if sweat equity. As an example, newspapers and what the hedge funds do this is an extreme). Their idea of unlocking value of legacy newspapers is liquidating the brand reputation of 200 years to raise prices and provide less content while maintaining reputation. Imagine how long it would take Coach or Louis Vutton to start compromising quality before the brand = commoditized quality? There is a time when you can go super cheap with low quality, and the brand will still deliver sales at premium prices. Eventually, quality catches up and you destroyed the brand equity. For 100 years college football has built this brand equity. Who is a PE firm to unlock and extract it? [/QUOTE]