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Message: [QUOTE="Kolumbo, post: 5031873, member: 4613"] PE would invest expecting consistant returns. It's already been estimated that revenues will grow rapidly. Some potential angles which may result in higher revenues for the Big 12 and PE: [LIST] [*]CVC could negotiate better media deals than the Big 12 can because CVC has more experience with media and with growth [*]CVC may find more markets for Big 12 football outside the US, much like espn broadcast rugby here in the early days [*]CVC has a very large book of extremely wealthy investors [*]Investors could get inside access to the teams and players, perhaps making it worth their investment [*]Even if the return is modest, it will open the idea up to the B1G and SEC [*]Yes, College Football is a business and should be run as one, so perhaps PE would help fix what is broken with the system. Why would he say it's only a short-term solution when PE has clearly helped other businesses [/LIST] [/QUOTE]