He was on the board of directors for Gatorade and Peyton was a spokesperson.
Thank you. From a April 2008 article on Lew:
"Remember Super Bowl Sunday?
Perkins swears he didn’t plan to be on TV in front of millions of people that night. He serves on a board at Gatorade, and Peyton Manning is a spokesman for the company.
"That was just a freak oddity," Perkins says. "(Peyton) went back there because he was hoping nobody would see him! If he wanted a drink, I’d go down and bring it up. He didn’t think the cameras would find him. We were there first. He just happened to stand behind me."