Semi-OT - Wisconsin signed 10 yr deal with Under Armour | The Boneyard

Semi-OT - Wisconsin signed 10 yr deal with Under Armour

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These atrocious fanny pack Adidas jerseys must have been the catalyst for changing sponsors:

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That's a big chunk of change for Wisconsin. Much like conference television deals, apparel sponsorship money has exploded in recent years as college athletics has become a booming industry. In July, Michigan signed a deal with Nike that will net them $169M over 10 years.

For those interested, UConn signed a 10-year, $45.5M with Nike back in 2008 (here is a link to download/view the entire UConn-Nike contract PDF).

With their current Nike contract set to expire in 2018, UConn can expect a jump in that total for their next contract. For reference, Cincinnati signed a new deal with Under Armour earlier this year that nearly doubled their previous apparel sponsorship money.

We all bellyache about UConn's finances while in the American - and rightfully so - but our upcoming apparel deal can hopefully help in this regard, where schools are evaluated individually, and not by their conference peers.
 
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Adidas is the worst. My God they have come out with the worst looking uniforms recently.
 
Michigan's shorts this year are horrible. Tire track looking marks around the waist.
 
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Adidas is a German brand, so is Puma. Get a look at Puma's soccer uniforms worldwide this year. Just hideous.

Adidas makes great shoes though, but it is Nike all the way for clothing.

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Adidas gear has been getting progressively worse. No wonder that Notre Dame, Michigan, Wisconsin and Cincinnati have all left them in the last 2 years.
 
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