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Message: [QUOTE="aburks41, post: 4657301, member: 4580"] For the schools themselves, sure. But, for example, Michigan's football ticket revenue is not being spread around the rest of the Big 10. The driver is the TV money. And the facts show that the NCAAT generates nearly twice as much TV revenue as the CFP and bowls do, despite Michigan's football attendance being 600,000 people per year vs - idk - 120,000 in basketball? If the non-revenue D1, D2, and D3 subsidy source suddenly shifted to football instead of relying on the NCAAT, Michigan football's value to the Big 10 would plummet overnight. And Michigan basketball's value would 10x overnight. [/QUOTE]