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Message: [QUOTE="nelsonmuntz, post: 4702106, member: 833"] The Big 10 has a 2 year window before everyone else finds out what the Big 10 schools already know. Their last deal is the all-time high for a traditional linear deal, and going forward, the majority of revenue will switch to direct. In a market where schools are paid on performance and not on tradition, the Big 10 is in big trouble. How long after that will it be before Michigan and Ohio State start cutting the dead weight? [/QUOTE]