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Message: [QUOTE="intlzncster, post: 3089609, member: 56"] People are conflating coaches with programs. Do big names carry weight? Yes. But national audience tunes in to the best basketball, which is delivered by the best (read HOF) coaches. [LIST] [*]Duke has been great in our lifetime because of K. [*]MSU because of Izzo. [*]UNC because of Roy. People watched less when they had Dougherty. [*]UK because of Cal. Nobody cared as much when Tubby coached them. [/LIST] Teams like Villanova is getting it now because of the great Jay Wright. But nobody cares about UCLA because they don't have Wooden. And can't seem to find one. Now when one of the traditional powers grabs a great coach, that's the secret sauce. And the real advantage these programs have is they are the most attractive to the best coaches, and can pay big money. [/QUOTE]