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Message: [QUOTE="nelsonmuntz, post: 4724051, member: 833"] That is not what I am saying at all. Every aspect of cable TV college football broadcasting is designed to get you to watch each network's "big game(s)" of the week. They set up their entire schedule to clear the decks for the 3:30 and 8:00 pm kickoffs, and those are the games that are on the main channels. ESPN and Fox and CBS would schedule games at those times with a goal of maximizing viewership among casual viewers. Since viewers would have to dig around to find alternatives, most people would just watch whatever the game was on the main channel. In a streaming world, there is no main channel. No game is harder or easier to find than any other game (for the most part), and people won't even know what channels they are watching when they are watching a game. Every game is going to be a jump ball for viewers, and that will likely spread out viewership quite a bit. Basketball has been dealing with this for years. There are more games every weekend, and the games are more likely to compete directly for viewership. This is one of the reasons why individual basketball games' ratings are not as strong, but when you look at the sport collectively, it is not bad. Comparing the ratings for a single basketball game that is going up against 5 or 10 other major games to the 3:30 LSU/Alabama SEC game on CBS is like comparing apples and pumpkins. The Alabama/LSU game might get a lot more viewers, but it is one game for one time slot and the rest of the week is dead time. Basketball has a lot of games played throughout the week, for both genders. Football was the much stronger TV sport when networks were only looking to fill a handful of TV slots on a Saturday afternoon. Basketball is going to be very important when streaming services are going to try to get fans to subscribe and stay subscribed over the course of a year. Football will not be driving the bus in a streaming world. It may still be the most important sport on the bus, but men's and even women's basketball will play a bigger role in driving viewers in the streaming world. [/QUOTE]

Verification: First name of men's bb coach