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Message: [QUOTE="Jimdish255, post: 4702894, member: 137"] I think this makes a lot of sense. It's important to make moves with forethought and some element of finesse. I keep saying that it's understandable not to want to burn bridges among university Presidents. But any conference wishing to appear to be the nice guys in this scenario at the cost of it's long-term viability and equal partnerships does so at it's own risk. Not saying go in and bulldoze to get what you need, but strategically position yourself to be that major player and create those relationships with the schools that bring value competitively and regionally. And don't be afraid to execute that plan. Bailing out at the last minute only loses you credibility. There may be a limited window for the Big 12 to act under terms that are advantageous for them. Every new media contract is a risky proposition from here on in. Peace through strength baby. [/QUOTE]