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Message: [QUOTE="Storrs South, post: 4558405, member: 7275"] Deal was combined basketball, football, + olympic sports in one deal. It is believed that uncoupling basketball from football as separate deal would be more money e.g. current deal is $250 million / year (I am making numbers up so please don't check me on this) but football and basketball on separate deals with different TV networks would be $200 million / year + $100 million / year = $300 million / year. That's the theory and the NCAA is in the midst of doing the same thing with the NCAA Women's March Madness which has been attached to the Men's tournament for decades. [/QUOTE]