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Message: [QUOTE="CoastAtlantic, post: 1827312, member: 5174"] Oklahoma is really the key to this and that's probably why Boren hasn't deviated from the OU-OSU package, presumably. The leverage that they have is they can go to the SEC by themselves or with the Pokes in tow. "Let them go," you might say. Well, consider the short term media contract the Big Ten just signed recently. The conventional wisdom of the day is they're waiting to see how streaming and cord cutting plays out in real life before going to a new long-term deal. But what if that is predicted on them being able to land a football "brand" or two? Sure, they'd be fine with the programs they have. However, if the ACC is no longer breakable and the PAC is still too far away, and then the SEC shuts off a pathway to a massive recruiting state needed to meet the demands of alumni and donors over the longer term, especially with regards to football, then they could well end up in a more precarious position in decades' time. The SEC cutting off the path to the Southwest, which breaks contiguity with the northern plains states, does that. Also, Big 8 culture has a lot of similarities with the western side of the Big Ten. Texas may be different but a lot of Big Ten alumni are already living there. [/QUOTE]