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Message: [QUOTE="whaler11, post: 1424916, member: 676"] The number of people who would pay $25 a month for a single conference is fairly low. The ACC gets hundreds of millions of dollars a year from ESPN. The contracts are ridiculous because ESPN is collecting $7 a month from tens of millions of people who never turn it on. If you took the Big 12 or ACC to market today I don't think they would sniff the deals they have currently. 2.6 billion dollars for 13 years for the Big 12? The cordcutting numbers are scary and accelerating - they are very lucky they signed in 2012. 550k more lost in 2q15 Up from ~300k in 2q14. It's no longer a seller's market. [/QUOTE]