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Message: [QUOTE="IMind, post: 1377356, member: 1048"] Yup. It's the ratings/content vs. population argument. OK and KS move the tv ratings needle, but they don't do anything at all for the B1G network but provide an upgrade in content. The only way OK and KS to the B1G makes sense is if you have some one who's going to foot the bill because the additional dollars from the B1G network doesn't do it. ESPN certainly doesn't seem like their willing to do it. This is a world in which MD and Rutgers are FAR more valuable than OK and KS and people can't seem to wrap their heads around it. [/QUOTE]