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Message: [QUOTE="champs99and04, post: 4812702, member: 488"] Paying college players has always sounded better in theory than it does in reality. That's not to say that it couldn't or shouldn't happen; just that it wouldn't be nearly as lucrative for the players as people think. This isn't pro sports or even minor leagues. The revenue created by college sports is a direct function of student-athletes being unpaid, and there is no way to maintain anywhere near that level of revenue if they are being paid. That leaves the student-athlete to choose between making a little more money while their sport nosedives in popularity or accepting the limitations of the current system. Most have traditionally chosen the latter, but mounting political pressure to spread the wealth at whatever cost may override that preference. NIL is obviously a sham designed to circumvent Title IX. It's pay-for-play, with a different label to make it a little easier for old-school fans to swallow. Nothing that wasn't already happening before, but with a lot less risk attached. As a proponent of basic fairness, I don't like the idea of slimy TV executives raking in the lion's share of a billion dollar pie anymore than the next guy. But if the alternative were that appealing, it would have happened a long time ago. [/QUOTE]