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Message: [QUOTE="Beemer, post: 4223513, member: 5218"] I think it is a couple of things: 1. Women's basketball seems to be much more popular in Europe than here, so the leagues have bigger fanbases which means more revenue to pay player salaries & benefits 2. Many European governments subsidize sports in their countries although I don't know if women's pro basketball is one of them. If they do, there's another source of revenue with which to pay salaries etc. 3. WNBA marketing stinks. When the league first began they had some first class marketing but now? It's awful. And to be honest I think the NBA has a lot to do with that. When David Stern was commissioner he was seen to be fiercely supportive of the WNBA & determined to see it thrive. I don't think his successor has the same commitment (his name escapes me at the moment). I think his attitude is "here's your 10-12 million subsidy now get out of here while we get on with the real business of growing the NBA & its development leagues". JMO. [/QUOTE]