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Message: [QUOTE="Gamecockfan77, post: 3901811, member: 6414"] The Big 10 is the money king. They have played the whole thing extremely well. The SEC keeps going to market first and setting the standard and then watching everyone catch up. The SEC should catch the big 10 briefly in the dollars race when ESPN gets the rest of the rights from CBS, but will likely fall behind again when the Big 10 renegotiates some of its upcoming expiring deals. The ACC is probably going to be left comparatively behind for a bit, thought they are still doing just fine. The Big 12 has some decisions to make. Seems like they are content to move on like they are. The Pac 12 almost managed to stag Texas and Oklahoma once before. I'd be surprised if there were Pac 12 schools wanting to jump into the somewhat dysfunctional Big 12. I'm still waiting for the day when you could get the various networks a la carte through streaming apps. I think something about present deals with cable carriers is standing in the way now. [/QUOTE]