HuskyHawk
The triumphant return of the Blues Brothers.
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New piece in the Athletic talking about realignment.
theathletic.com
The most interesting speculation is around a return to what we used to have, independent TV rights. It's not likely in the B1G or SEC where most of the teams are somewhat equal (Ohio State and Michigan standing out). But in the Big 12 and Pac you have huge marketable institutions who carry the league for some much less valuable schools.
Most likely that isn't in the direct TV rights, but in the streaming rights. It's an interesting wrinke.
“Texas already tried a variation of (independence),” said Carter, “which maybe was met with mixed results because they did it too early, before all these (media) trends took hold.”
“ … Right now you’re trying to broker entire conferences,” he said. “If you took away that business model, maybe Amazon might want to do USC and Boise State, but they say no to Colorado State. Maybe it’s, people who subscribe to Netflix are in the Southwest, so we only want USC, UCLA, San Diego State and the Arizona schools. Or they may say, we’ve had trouble penetrating the Northeast, so we just want Syracuse and UConn.”

Five scenarios for the future of college conference realignment
On the likelihood of changes coming to the college football neighborhood.

The most interesting speculation is around a return to what we used to have, independent TV rights. It's not likely in the B1G or SEC where most of the teams are somewhat equal (Ohio State and Michigan standing out). But in the Big 12 and Pac you have huge marketable institutions who carry the league for some much less valuable schools.
Most likely that isn't in the direct TV rights, but in the streaming rights. It's an interesting wrinke.
“Texas already tried a variation of (independence),” said Carter, “which maybe was met with mixed results because they did it too early, before all these (media) trends took hold.”
“ … Right now you’re trying to broker entire conferences,” he said. “If you took away that business model, maybe Amazon might want to do USC and Boise State, but they say no to Colorado State. Maybe it’s, people who subscribe to Netflix are in the Southwest, so we only want USC, UCLA, San Diego State and the Arizona schools. Or they may say, we’ve had trouble penetrating the Northeast, so we just want Syracuse and UConn.”