College football, ripe for profits

[mcs333]

Excellent article. Now hopefully the BE will cash in!!

http://bleacherreport.com/articles/...he-marketplace-is-ripe-for-everyone-to-profit

 

[huskymedic]

Chris Bevilacqua (head of the group the Big East hired to assist in getting them the best deal):

"Everybody has seen what's happened in the media business over the last 24 months with sports rights. Live, scarce sports rights are very valuable and getting more valuable by the day," Bevilacqua said. "On top of that, the Big East is the last college sports franchise into the market for a very long time. There's a very natural supply/demand equation here so they're in a very good position."