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Message: [QUOTE="huskymedic, post: 4043583, member: 549"] All educated guessing/wishing but… [MEDIA=twitter]1433924031829446659[/MEDIA] -> For the four schools invited to the Big 12, the move would be a giant step revenue-wise. American schools currently average $7 million in media rights revenue annually. Big 12 schools currently average $37 million annually. [I]Industry sources tell CBS Sports that the Big 12 lost at least 40% of its value with the departure of Texas and Oklahoma. However, the reconfigured Big 12 with four additions could earn $20 million-$25 million per season, softening the financial blow[/I]. "These are the four that will allow us to enter that future negotiation favorably," a source within the Big 12 said. "What we're trying to do will give us the best opportunity to retain our CFP status and our Power Five status." <- [/QUOTE]