The UConn marketing department needs to do a better job of selling UConn down in Fairield County. I am down there 3 or more times a week, in different parts of the county, and I don't see anything Husky down there. If you drew a line between Litchfield, Waterbury and New Haven, and targeted everything west of that with a 2 year blitzkrieg of marketing, then you will have at least tried to engage the entire state. You want standing room only at the Rent? You want max participation? Then A) WIN FOOTBALL GAMES!! B) Make sure there are UConn banners, pennants, T-shirts, bumper stickers from Union to Greenwich, from Sharon to Stonington and everywhere in between. At the rest areas. In the covenience stores. At the gas stations. In the malls. Go down into Fairfield County and just hand out a few thousand bumper stickers and cheap banners to the high school kids. Get them interested. When they start plastering UConn stickers all over the county they'll do half the work for you. When the high school kids down there are all wearing UConn T-shirts(that were handed out free to a lot and becomes the cool thing to wear) the little kids will want to imitate and then you'll start getting that buzz going that your looking for. "Dad, can we go to the UConn game this Saturday?" "Pleeeease?" "We have to wear blue Dad, the other kids said so." Busloads coming up from Stamford, Norwalk and Danbury to the Rent. That's what gets fannies in seats early. When was the last time you saw one of these CT politicians wearing a UConn T-shirt or sweatie? Manipulate them into all wearing Husky gear or they feel they will lose votes. Make it a requirement!! If you want to campaign in CT you MUST wear UConn Husky gear. Same with state workers. If your digging a ditch or one of the 5 leaning on a shovel watching on a state highway you need to be wearing UConn gear. State police cruisers should be repainted in national flag blue and white with a Husky bumper sticker on each. Those Information signs they have on the highway that tells you whats going on on the opposite side of the highway or on a route you can't even get to from the direction your going....they should have UConn game/ticket information blinking in between. Children in school should be required to face Storrs and sing the UConn fight song before school starts .... well that might be a bit much.............not! We should all be marching in lock step towards the Rent each Saturday with our paychecks(signed on the back of course) willing and able to place in the collection coffers. Hey! Can one of you guys help me out of this straight jacket?
