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[QUOTE="ScottVib, post: 5036562, member: 694"]
For what it's worth part of the paint touches article:

The old deal was backloaded meaning last year's distribution was ~5M per school.    The overall increase is fine, but not near what some hoped. The dollars were right in line with what was expected the prior year (at least citing the initial Paint Touches study) and simply short of some very optimistic projections that were made as people saw the number of providers involved.  As it turns out, no single provider was willing to pay the full freight.  The line in the puck article medic posted above more or less summarizes the situation, the Big East is nice to have, but not need to have, ultimately, outside of UConn there just aren't a lot of guaranteed (meaning even in bad years non-fans still tune in) television draws in the league.

That doesn't mean that UConn isn't still better off right now having made the move to the Big East/Independent than it would've been hoping to snag a spot in the Big XII.  They are now making (slightly) more revenue per season (albeit with some debt and a similarly expensive exit clause) than they would've in the American, with significantly increased attendance across the board.
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