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Message: [QUOTE="HuskyHawk, post: 4300363, member: 1414"] No. Because they aren't popular enough in those markets. Nobody is going to some midtown Deli because Posh Alexander posts it on Instagram. Most of NYC couldn't name anybody on that team. Your market is "everyone who has a phone" no matter where you are. The question is: can you use your status as a player for X university to sell people stuff, yes or no? The factors are numerous. Does your school have hundreds of thousands or millions of rabid fans who know who you are? Are you attractive? Are you funny? Can you dance? Do flips? Do you have a puppy or a kitten? Are you already social media famous (as Paige was)? [/QUOTE]