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Message: [QUOTE="B1GEast, post: 4695056, member: 39"] Agreed, Kobe and Barry for that matter have not been paying attention to what Yormark has been saying. This round of expansion is not just about football driving the bus, but understanding where to maximize potential future media deals and opening up bigger media markets. All of the negative sentiment comes from people that are behind the paradigm shift of college athletic media deals. Yormark is taking an outside of the box approach and the Big 12 in the end might be the blue print for future conference expansion. [/QUOTE]