- Aug 26, 2011
If this concept was a stock, I would go short. Empty the 401k short.I’m thinking about starting a microbrewery that I will name “Beer.”
Our beers, which will not include any IPAs, will be called “Beers.”
Probably injecting some controversy here, but I think people should band together and agree to stop going to Treehouse. It’s not like they are a local micro brewery that needs the extra support. These guys are multi gajillionaires with an enormous brewing and canning capacity. People drive sometimes hours, wait in line in their cars for an hour to pick it up. Even before the pandemic the tap room was not great, nor were the food options. But people continue to flock there to the continued benefit of the profit margins.
I love Treehouse beer. I had been going there since they were in a shack and only had growler fills of green and Julius. I wen out of my way to get it when there was nothing else like it available. But now, while Treehouse might even mak an argument for being the best brewer of IPAs, I can always find something at the package store that is on a par and sometimes refreshingly better. And that’s where, at this point, we should be able to get Treehouse beer They should be distributing, like everyone else. But I get that they are effective capitalists and will continue to bank the money they would have to share with truckers and shop owners as long as people go ridiculously out of their way to get beer that maintains a myth of scarcity.
I don't understand this line of thinking at all. Same with Trillium, which also doesn't distribute, and which is my local craft brewery.
Not sure if you know much about them, but they started brewing on a farm in Brimfield. The first time I went out to the expanded brewery at the farm in Monson owned by the family of one of the founding guys. It was January, snowing and there was a line. We could get 10 cans only. It was small capacity then, but had become known (about like Tilted Barn now in RI). Eventually they did well enough to buy the land in Charlton and build the new brewery. They have since changed that brewery a few times to improve the experience. They bought a farm in Woodstock, CT, to grow fruit, and other things. They are expanding to add tap rooms and can sales locations in Cape Cod and Western, MA. They strike me as people who are doing what they can to help provide jobs and opportunities in the rural communities they serve. They are a fantastic example of small business done right.
But I guess you want them to distribute through the massive corporate entities that control that process, and lose the freshness that is the hallmark of their beers. They sell unpasteurized, unfiltered beers that must remain refrigerated. So do a lot of the companies selling IPAs through distribution. Do you see those beers in the cooler all the time? Are they being sold within a week or so of canning?
I do support the smaller local breweries around here as well (like Cold Harbor I posted to start the thread) and we all should.
That's fine. I don't want them to distribute. Distribution is bad for the product quality. To be fair, I despise the mandatory three tier distribution model for all alcohol. I think Treehouse would gladly sell via local shops if it didn't mean going through a distributor. I think the two additional tap room and can locations are positive steps to cut waits etc.I know plenty about Treehouse. I did more than my share to help them grow their business. I don’t want them to distribute globally like InBev. I want them to distribute regionally like Counterweight, Fat Orange Cat, Alvarium, Beer”d, Abomination, etc.
Treehouse is an example of a small business that did so well, they are no longer small. But they are still treated like a small place by their patrons. I will spend my money at businesses that are smaller and I feel are working harder to get my business.
CT Valley is ok. They have a really nice tap room. People can tour the brewing operation. Very clean. They do a good variety of brews, but they don’t compete heavily in the IPA category. I believe the flight boards are made from old plane propellers, which is cool. But the flights were priced exorbitantly.Anyone have reviews on Connecticut Valley Brewing in South Windsor?
An old Navy buddy who I turned wrenches with fixing airplanes knew I grew up in CT sent me a link for their Tomcat German Pilsner.
Looks like they have some cool names and artwork on the cans. Is the beer inside the cams any good?
The dark had this mysterious quality about it that you could easily drink 10-12, not get particularly drunk nor bloated. Or at least that was the case into my 30s... haven't been in years so not sure if I could still hold as many.Kind of like McSorley's, which has only light ale and dark ale.
CT Valley is ok. They have a really nice tap room. People can tour the brewing operation. Very clean. They do a good variety of brews, but they don’t compete heavily in the IPA category. I believe the flight boards are made from old plane propellers, which is cool. But the flights were priced exorbitantly.
Not a fan, I must say. Haven't been for awhile, when I last visited pre-COVID they had 1 stout and 9 IPA's on tap. I didn't think they had it down, all the offerings had a burn. The tap room is nice but it feels way too corporate to me. It's a room designed by a business consultant not a brewer.Anyone have reviews on Connecticut Valley Brewing in South Windsor?
Wandering into the Fog Mosaic is as close to a perfect beer as anything else I have ever tasted. It’s probably a good thing I can’t find more of it because I would likely remortgage my house to buy as much of it as I could.Alvarium in New Britain released Citrus Sap in cans in December/January. Off the hook in balanced hoppy dankness. Was crackish. A new batch is coming out soon.
Out of Twelve Percent there is Abomination Brewing always releasing their Wandering Into The Fog single hop varieties. IIPAs. He just released, and sold out, of Mosaic, Wai Iti and Columbus. All kicked ass.
The first run was good, but unspectacular to me. This latest canning was unreal, tdrink.Wandering into the Fog Mosaic is as close to a perfect beer as anything else I have ever tasted. It’s probably a good thing I can’t find more of it because I would likely remortgage my house to buy as much of it as I could.